About IntelligenceX

A weekly briefing on what your competitors actually did, not what they said.

What we do

Continuous monitoring across the signals that actually reveal strategy: pricing page changes, product changelogs and release notes, job postings by function and location which reveal investment direction before any announcement, executive hires and departures, customer review sentiment shifts, partnership announcements, patent filings and paid advertising and messaging changes. Every signal is interpreted rather than merely reported, and the output is a weekly briefing with a plain statement of what changed, what it implies, and what to do about it. Battlecards update themselves from the same feed.

Who we built it for

• Product marketing leads

  Product marketers at B2B companies with 100 to 5,000 employees in competitive markets, for whom competitive intelligence is rarely the top priority.

• Heads of strategy

  Strategy leads who are asked what changed and need more than anecdotes.

• Sales enablement teams

  Teams whose sales colleagues lose deals to competitor claims nobody prepared for.

The problem

Competitive intelligence is somebody's fourth priority, so it happens as a battlecard updated twice a year and a Slack channel where someone occasionally pastes a competitor's tweet.

Sales loses deals to competitor claims nobody has prepared for, product builds against last year's landscape, and leadership asks what changed and gets anecdotes.

Try it before anything else

The free competitor coverage check runs in your browser with no account. Answer fourteen questions about the competitor signals you watch, and see which ones nobody covers. Open it.